The Business Continuity profession has seen rapid and explosive growth in the days since 9/11. On that terrible day, the significant difference between those businesses housed in the World Trade Centers that would reopen and those that would close was the degree of business process resilience that business possessed.The years since 9/11 have seen businesses large and small implementing not only data redundancy, but continuity planning for all critical business processes. To be sure, healthcare has also implemented data redundancy and business process continuity planning for business and administrative activities, but what about the true business of healthcare?Business continuity planning is designed to preserve those critical business processes that must be preserved to maintain operations and profitability. For an investment company, those processes include data storage, client accounting and real time financial processing to mention just a few. Healthcare business contingency planning is directed at supporting such processes as data storage, client accounting and real time financial processing; but does this support the mission of healthcare?An investment company is in the business of managing money and markets; their business continuity planning supports that mission. Healthcare is in the business of delivering medical care. Currently healthcare business continuity is split between two professionals, the business continuity professional and the medical contingency planner/safety officer. The business continuity professional is charged with ensuring that the financial and administrative processes of the healthcare business are maintained. The Medical contingency planner/safety officer is charged with ensuring that the delivery of healthcare continues uninterrupted. But the does this split approach support the mission of healthcare?Healthcare business continuity planning must preserve those critical business processes required to maintain operations and profitability. This by necessity includes both critical medical services and critical financial and administrative processes. However, most healthcare institutions in the United States are private sector businesses. These businesses do not meet their operational budgets with emergency medical services or even general hospital admissions. This was borne out in the late 1970′s and early 1980′s when the losses in emergency medical services caused hospitals to either close or restrict services in the emergency room. In an effort to stop this trend, Congress passed the 1986 Emergency Medical Treatment and Active Labor Act (EMTALA). In 2007, healthcare institutions subsidize the unfunded EMTALA mandate with outpatient services. These are the very services that most medical contingency planners/safety officers close when disaster strikes.Like business contingency planning, healthcare disaster planning begins with a vulnerability analysis; however, unlike the business vulnerability analysis which focuses on identifying critical business processes, the healthcare vulnerability analysis focuses on quantitating external threats. Healthcare disaster planning is based on an “All Hazards” approach. Despite the apparent emphasis on external threats, an “All Hazards” approach is meant to be “Process Hazards” approach. Here in is the challenge for the medical contingency planner/safety officer and the new market opportunity for the business continuity professional.Healthcare desperately needs a planning professional who can combine the healthcare vulnerability analysis with the business process vulnerability analysis. The average daily revenue loss for a hospital that closes outpatient services following a disaster is a quarter of a million dollars. In addition, financial losses occur as a result of process failures in registration, charge entry and billing. The delivery of healthcare services frequently suffers as a result of process failures during disaster that cause a backlog of patients and a loss of efficiency. Healthcare disaster planning based on standard healthcare vulnerability analysis combined with process vulnerability analysis would not only address the business process continuity, but would highlight medical process vulnerabilities allowing limited medical resources to be concentrated on medical process continuity. Finally an attention to business continuity focusing on the primary mission of the healthcare institution to deliver healthcare and maintain profitability would support the business processes and the medical processes while quickly returning to normal operations to restore all streams of revenue.
In view of the cut-throat competition in the cyberspace, many small as well as large business concerns feel the necessity to best represent them on the Internet and print media. They look for an expert web and graphic design firm that can satisfy their specific needs and boost their online presence. A successful website is generally bundled with attention-getting layouts, essential functionality, best possible user-friendliness and creative brand image. There are many Cairns web design firms that ensure the presence of all aforesaid attributes in their web works.Offering a vast multitude of online services like graphic design, web and print design, search engine optimization and search engine marketing, these firms have been working with advanced multimedia for a prolonged period of time. Talking about their working methodology, they resort to the most unique techniques to deliver results all the time. These companies renowned for web design in Cairns always understand your company and your objectives and offer tailor-made web design and print solutions to grow any business and achieve its business objectives.The Internet based companies here boast a competent and passionate team of web designers and programmers having a wide level of experience in graphic design, flash animation and presentations, and database development. They have the requisite capability to build and develop a project from the scratch up to implementation, or enhance value of the existing media by incorporating unique and catchy elements. Product visualization is one trait that professionals at these firms have mastered.They are also well-known for their affordable services. So, there is no need to stall your company’s advertising campaigns for the shortage of funds. They take complete care of your online business by creating brand image, building creative flash animation, and carrying out SEO for your website to make it search engine friendly, all at a reasonable budget.The satisfied client list of these Cairns web design firms includes small and mid-size businesses, Government, Councils and Franchises. Completing their wide-ranging services, a number of companies in Cairns also have their own reliable and fast servers for website hosting, e-mail support and domain registration.Delivering innovative Internet solutions to varied industries like vehicles, products and marketing materials, these experts are ready to provide you a multimedia experience that stands out. Visit their websites for acquiring more details on the commencement of your project at a reasonable price. Having an online existence of your business can be beneficial from several angles. It makes sure that your business never faces any kind of difficulties in finding potential customers for the products or services you offer.